企业使命：通过互联网服务提升人类生活品质
使产品和服务像水和电一样源源不断融入人们的生活，为人们带来便捷和愉悦；
关注不同地域、不同群体，并针对不同对象提供差异化的产品和服务；
打造开放共赢平台，与合作伙伴共同营造健康的互联网生态环境。
不断倾听和满足用户需求，引导并超越用户需求，赢得用户尊敬；
通过提升企业地位与品牌形象，使员工具有高度的企业荣誉感和自豪感，赢得员工尊敬；
推动互联网行业的健康发展，与合作伙伴共同成长，赢得行业尊敬；
注重企业责任，关爱社会、回馈社会，赢得社会尊敬。
SO THAT PRODUCTS AND SERVICES LIKE WATER AND ELECTRICITY, AS A STEADY STREAM INTO PEOPLE'S LIVES, FOR PEOPLE TO BRING CONVENIENCE AND PLEASURE;
FOCUS ON DIFFERENT REGIONS, DIFFERENT GROUPS AND PROVIDE DIFFERENTIATED PRODUCTS AND SERVICES FOR DIFFERENT OBJECTS;
TO CREATE AN OPEN-WIN PLATFORM WITH PARTNERS TO JOINTLY CREATE A HEALTHY INTERNET ENVIRONMENT.
CONTINUE TO LISTEN TO AND MEET CUSTOMER NEEDS, GUIDE AND EXCEED THE NEEDS OF USERS, TO WIN CUSTOMERS RESPECTED;
BY ENHANCING CORPORATE STATUS AND BRAND IMAGE, SO THAT EMPLOYEES HAVE A HIGH LEVEL OF CORPORATE SENSE OF HONOR AND PRIDE, TO WIN THE RESPECT OF EMPLOYEES;
PROMOTE THE HEALTHY DEVELOPMENT OF THE INTERNET INDUSTRY, AND PARTNERS TO GROW AND WIN INDUSTRY RESPECT;